School of Telecoms Management

Marketing Customer Focus in Telecoms Training Courses

Customer Experience Management (CEM) in Telecoms

This 2 day programme examines the latest techniques for advanced customer engagement in the broader communications sector and develops advanced customer lifecycle knowledge and multi-dimensional communications skills.
Jun Jul Aug Sep Oct Nov

02 - 03 Oct

London

Customer-Centric Pricing Strategies for Telcos

This course is designed to enable delegates to design and implement an effective pricing strategy that focuses on customer value and to optimize revenues and profitability over the long term.
Jun Jul Aug Sep Oct Nov

06 - 07 Nov

London

Analysing BIG Data for New Revenue Streams

This is a 2-day training program recognises the strategic importance of Big Data, and explores how it can be used to develop clear competitive advantage.

In-house only

Business Analytics and Insights for CSPs

Many organizations have not fully realized the power contained in their data. The effective analysis of information gained from customers and other types of databases is a key strategic tool that managers ....

In-house only

Customer Value Management in Telecoms

By 2014, most telecoms markets around the world have been categorised as ‘mature’, with over 100% subscriber penetration and broadband networks providing extensive geographical coverage in many countries.

In-house only

Foundation in Marketing for Telecoms Professionals

The telecoms industry is facing huge challenges in designing solutions that customers want, in positioning customer propositions as more than just a utility, and in developing a clear brand and competitive proposition....

In-house only

Marketing Digital Services

Most telecoms operators around the world are experiencing rapidly-declining voice and SMS revenues and are facing saturation in their traditional consumer business.

In-house only

Marketing Strategies in Telecoms

Most telecoms operators around the world are experiencing rapidly-declining voice and SMS revenues and are facing saturation in their traditional consumer business.

In-house only

Telecoms Market Analysis and Evaluation

Too often, telecoms market analysis focuses on short-term, operational issues and fails to address the longer-term fundamentals that can make or break operators’ ability to survive in the rapidly-changing telecoms marketplace.

In-house only